Ichiman is a series of web commercials created for Livesense's online part-time job search service, Machbaito. The service offers a match bonus of up to ¥10,000 to individuals who secure employment through their platform. To convey this message, Machbaito developed Ichiman, a mascot portrayed as a fearless hero. This hero's role is to bravely enter any situation to deliver the bonus money to newly hired individuals.